Product Description

After 40 years, Great Lash is still America’s favorite mascara. Ophthalmologist tested. Hypoallergenic tested. Suitable for contact lens wearers. • Lash-doubling formula glides on smooth • Lash-building brush makes it easy to get a full-lash look • Washable mascara formula • Allure readers’ choice and best of beauty award winner Step 1. Sweep the lash-building brush from the root to tip of lashes. Step 2. Continue building volume until the desired lash look is achieved. Step 3. Do not let mascara dry in between coats. Step 4. Easily remove mascara with Maybelline Expert Eyes 100% Oil-Free Eye Makeup Remover. To safeguard purity, reserve this product for your personal use. Treat the applicator with the hygienic care you give your eyes. Never apply this product in a moving vehicle. Do not dilute with water, saliva, or any other substance. Cap tightly after use. If a change in odor or appearance occurs, discontinue use. Do not use this or any other cosmetic if your eye is injured, irritated, or infected. Consult a physician promptly.

Brand Story

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Black Washable Mascara: Our fan-favorite mascara featuring a lash-doubling formula that conditions while it thickens and glides on to build great-looking lashes with volume and definition
Build Volume and Definition: Features a lash-building volumizing mascara brush that makes it easy to get a full-lash look; Ophthalmologist and hypoallergenic tested, suitable for contact lens wearers
Maybelline Is The Eye Expert: Whatever your signature eye look, whether natural or dramatic, Maybelline helps create looks that draw eyes; With a broad array of pencil and liquid eyeliners, highly pigmented eyeshadows, iconic mascara, and eyebrow makeup
Maybelline Has What You Need: Create any look with foundation, BB cream, concealer, and highlighter for the perfect canvas, eye shadow, brow pencil, and eyeliner for any eye look and lip products, from showstopping matte lipstick to au natural lip balm
Remove Maybelline Makeup With Micellar Water: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup